Queensland designers are navigating a perfect storm. Consumer and business confidence are down, pricing is under pressure, and AI is reshaping client expectations around speed, cost and value.
For creative business owners, this is showing up as three connected challenges: getting seen, finding the right clients, and charging what you're worth.
This workshop unpacks where those challenges intersect, and how to turn deeper industry knowledge (with AI as a tool, not a threat) into a sharper position, better-fit clients, and a more viable business.
Presented by Carol Mackay and Greg Branson of Design Business Council, specialists in supporting designers build robust, profitable businesses.
Who it's for:
Visual, graphic, digital and motion design business owners wanting to lift their visibility, cashflow and new business skills.
What we'll cover
The big picture: what's happening in the creative sector
Visibility, positioning and viability for Queensland designers
Case study: how to find the right client
Open discussion and ask-me-anything Q&A
You'll walk away with a clear read on the current landscape and a practical approach to using AI to build expertise that attracts the right clients — so you can stop competing and start winning on what you know.
Limited to 20 participants. Booking required by May 29th and minimum number of participants required for event to proceed.
Brisbane location TBC
For DIA Accredited Designers, attendance at this event is worth 6 CPD Points.
DIA Community events are presented with the support of our Community Partner Clipsal.